Type:
African Potato Cream
Type:
All Over Lotion for Body, Face & Hands
Type:
African Potato Cream
Type:
All Over Lotion for Body, Face & Hands
Type:
All Over Wash for Body, Face & Hair
Type:
Family Skincare & Wellness Bundle
Type:
First Aid Kit Essentials Bundle
Type:
Kids Complete Skincare Bundle
Type:
Men’s Dry Skin Remedy Bundle
Type:
Sports Bag Essentials Bundle
Our bestseller won an award!
Our bestseller is our African Potato Cream, with over 100 incredible reviews of how this product has helped so many, with various conditions, from arthritis and eczema, to muscle pain and body acne. We are proud to announce that this bestseller, also won 2023 Woman and Home Holy Grail Awards!
Our family favourite won!
Our All Over Bodycare products are firm favourites for simple, mutli-purpose family-care. Our All Over Wash for Body, Face and Hair is a sulfate free liquid soap that's a gentle, top-to-toe solution for the whole family. We are so thrilled that this beloved product won a 2022 Women and Home holy grail award.
Shop by Concern
Nourishing formulations designed to combat the signs of ageing and strengthen the skin barrier, promoting youthful, radiant skin.
Gentle, safe and soothing products specifically formulated for the delicate skin of babies.
Intensive hydrating solutions that help restore and maintain moisture, and relieve dry, parched skin.
Healing and protective ointments to support skin recovery from minor burns, bites & abrasions.
Clarifying and balancing products that help control excess oil and reduce breakouts.
Soothing treatments to alleviate discomfort and support the healing process from sore muscles and joints.
Gentle and calming care tailored for sensitive, easily irritated skin to reduce redness and discomfort.
When you look great, you feel great – and our goal is to help you experience both.
Get To Know Us
Watch our brand video to find out why we do what we do, and how this benefits you – in under one minute!
Got a Question for Our Team?
We may have answered for you already! Here are some of our most frequently asked questions. If you're still needed assistance, we're here for you, be sure to reach out!
Why use natural products?
Why use natural products?
Natural products are composed mainly of natural ingredients, made with processes that preserve purity, and avoid animal testing. They use biodegradable ingredients and eco-friendly packaging. These products exclude harmful chemicals like parabens and synthetic fragrances, prioritise safety, and emphasise transparency and accurate ingredient disclosure.
How natural are your products?
How natural are your products?
We're proud of our world-class formulations, which are 98% to 99% natural. The rest are nature-identical ingredients, made synthetically but found in nature, used for safety, purity, or sustainability. Our plant-based products follow ECOCERT standards, the first for natural and organic cosmetics. We use certified organic ingredients, source locally, and include African indigenous extracts to support local communities.
Are your products certified natural or organic?
Are your products certified natural or organic?
Natural and organic product certifications can be costly, so we've chosen to keep our products affordable while maintaining high performance and great value. We adhere to ECOCERT standards and provide extensive information about our processes and products to empower informed decisions. Our individual organic ingredients are certified organic. We welcome customer questions and feedback.
Who can use your products?
Who can use your products?
Our natural range caters to the whole family, from babies 3 months+ to older adults with thinning skin. It includes:
- Wellness Care: Topical solutions for common ailments and abrasions, suitable for everyone from toddlers to grandparents.
- Facial Skincare: Products to enhance skin health, protect against damage, and address specific skin conditions, suitable for men, women, and teenagers with various skin types.
- Bodycare: Comprehensive care for sensitive skin, hair, and scalp, suitable for babies 3 months+ and the entire family.
What is African Potato
What is African Potato
The African potato, also known as Hypoxis hemerocallidea (previously known as Hypoxis rooperi), is widespread in the summer rainfall regions of South Africa, especially in Kwazulu Natal. The plant is about 10 to 50cm tall, has bright yellow star-shaped flowers and strap-like leaves which are hairy all over. It is a geophytic herb and forms a compressed underground stem (like a ‘potato’) called a corm. The African potato extract comes from the corm of the plant.
African potato extract contains phytosterols, which are abundant in plants, but are highly concentrated in the African potato. Researchers have found that phytosterols greatly enhance the functioning of T-cells, which control and regulate the immune system, and possess potent anti-inflammatory properties similar to cortisone, but without the side-effects. African potato has been used for centuries in African traditional medicine as a herbal remedy.